InsightBytes specializes in Google Analytics consulting services, comprising of site audits, functionality requirements, tag generation, Google Analytics admin console configuration including visitor segmentation and filters, site surveys, dashboard design and implementation, Google Analytics data export API implementation, Q/A testing and user experience optimization.

 We are a part of reputable leading-edge software company Macrosoft Inc. which has been committed to provide high-quality, cost-effective, full lifecycle solutions to complex software development projects. The company has over a decade of successful engagements and over 450 professionals working for an exceptional client list.

Macrosoft’s highly qualified and professional development teams can partake the entire development lifecycle, from business process engineering and system architecture design through deployment, hosting, maintenance and support. Macrosoft maintains a leading edge in software technology proposing advanced solutions to design new systems efficiently and integrating them in upscale business and IT platforms. Macrosoft can be found at www.macrosoftinc.com 

InsightBytes has advised clients in banking, insurance, e-commerce and education sectors on identifying key issues in maintaining site integrity. We were instrumental in improving the CPL (cost per lead) of a major insurance company by 30% for whom we pioneered overhaul of their e-commerce portal design based on GA performance report analysis. One multi-national banking client saw a site goal completion percentage improve by 20% when we engineered a state-of-the-art landing page optimization model.

 InsightBytes team has highly trained, certified, technology savvy team members, specializing in web analytics best practices. Our team members have Google AdWords and Google Analytics certifications. Yet, we are more than just a technical bunch that generates JavaScript tags. We are your strategic partners in GA consultation and web optimization. We help you in conceiving, formulating, designing and implementing an end-to-end web optimization strategy; all while offering competitive pricing that suits your budget. We also offer consulting services in major web analytics packages like Omniture, WebTrends and Coremetrics.

Our office is conveniently located in the greater New York area within one hour driving distance from Manhattan. Click here to contact us should you have an inquiry about our services.